Ellure Recognized Among Stockholm’s Hottest Startups by WIRED

We’re thrilled to be featured in WIRED as one of Stockholm’s hottest startups! Ellure is revolutionizing the beauty industry with our IoT-enabled 3D printers that can create lipsticks on-demand, offering over 10,000 shades. This approach not only provides endless customization but also significantly reduces waste and overproduction in cosmetics. Our sustainable applicators, made from corn-based materials, are just one way we’re pushing beauty tech forward. Read more about how Ellure is making waves in the startup scene and moving toward our first product launch.