Ellure

Be the creator of your own lipstick

What is an ELLURE lipstick?

Endless option of colors

Made whenever you want

Vegan and cruelty free ingredients

Liquid matte lipstick

You are not mass‑produced.
Why should your lipstick be?

How to customize your own lipstick

It’s simple! Design your lipstick to your preferred color and let us help you to realise it. With ELLURE lipstick printer your custom lipstick is created in one minute - the way YOU want it.

Design your lipstick

Preview the lipstick on yourself

Print out your lipstick

What our happy lead users say

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”I love the concept. I don't have to buy several lipsticks to find the right color!”

Nora

Engineering Student

“It's crazy how just one but important detail can lift you up and bring you confidence.”

Lyuba

Content creator

“Ellure's liquid lipstick is the only one I've tried that doesn't feel dry on my lips and still holds the whole night out!”

Erika

Freelancer PR & Marketing

So, WHERE CAN I BUY MY CUSTOM LIPSTICK?

Get ready! ELLURE is launching custom made lipsticks this summer 2020. Our service will be available both online though our webshop and offline in our Ellure Lab located in Stockholm, Sweden.