Your beauty comes from within
From now on, you make the call
be the creator
Made to order
Ellure exists to make cosmetics inclusive and sustainable.
Right in the center of Stockholm.
Explore your inner creativity
Color is one of the most powerful tools to express feelings. Warm colors, such as orange, yellow or red can make you feel more happy and energetic, whereas cool colors like blue, green and purple can make you feel more calm and also spark up your creativity.
Ellure offers them all! Meaning it is up to you to determine how you want to express yourself. Below you can find some ideas to get started.
Find the perfect match
Do you have a favorite lipstick that you can not buy anymore? Or search the color match with your outfit or nail polish? Lets do it!
Use our online shade creator to find the perfect match for any look you wish to create. You will only need to 1) find the digital color of the object you wish to recreate and 2) fill it in the shade creator.
Contact us if you need help with this, no strings attached!
Here are some ideas to get you started:
Matching with nail polish
Match to your outfit
Your ideal nude
Searching for your nude lipstick? With 10,000+ shades we will be able to find you a color tone that will match you perfectly.
A nude lipstick will be different to everyone. It’s very individual and depends on you skin tone. So first you have to start with looking at yourself and your skin color.
Do you have lighter skin tone? Then, a good nude lipstick for you will start from your natural lip color. In the Shade Creator, start off from pink or mauve, and then adjust the color to a bit darker color than your own lip. Colors that are ighter colors can make your lip dissapear.
Do you have a skin tone in the medium range? Then a good nude lipstick can be a caramel tone or a deeper pink. In the Shade Creator, start off with exploring the color categories Mauve or Beige, and adjust the color to your needs.
Do you have a darker skin tone? Then good nude colors can be deeper berry nudes, but also a shade lighter that your skin tone/foundation can be good.
Something creative in mind, but need some help?
If you are not sure which exact color you need to order, contact us here and we will send you a questionnaire so that we can identify the color you wish to recreate. It’s free!
So what are you waiting for?
Design your Liquid Lipstick
Shipped within 1-5 working days and from our Lab in Stockholm.
- Vegan and animal cruelty free formula
- Happy Customer Guarantee
- Free shipping within Sweden